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Our top products for your Craft Fair

With Craft Fairs and the festive period just around the corner, we thought it was about time for another post from our Awesome Top Tips series. This week, we’re chatting to Sean, our Marketing Manager, who also created and runs Make More Stuff, a maker-driven, maker focused fair. It’s hosted across a number of cities across the North of England. We’re delving deeper into the world of merchandise, and what products are perfect for your fair this season.

 

Hi, my name is Sean. After years of selling my work at events all over the world I decided to start my own craft fair so I could help other makers to thrive. Make More Stuff is run by myself and my business partner Carley, we are hosting events in Leeds, Derby & Gateshead this November.

 

Business cards / stickers / badges

I think leaving people with something to remember is a great option. It’s not always the best business decision to spend money on an item to give away but these products are really low cost per unit and they can often create a good impression with any potential customer. I have found that people express interest in very different ways so it’s good to just have them out there as a way to promote your business.

 

Business Cards / Stickers / Badges

 

Art Prints

People are always looking for art for their home and the price points on art prints are great compared to what you can sell them for. It’s not too expensive to buy retail ready packaging for them and it doesn’t take up a lot of room on your table if you have a display box. There are so many different sizes too. One option is to include framing for an extra cost, this is a good way of upselling and also saves the customer the job of finding a frame the right size.

 

Check out all of our Art Prints

 

T-Shirts

My business was mainly centred around selling large art prints but my t-shirts would always sell brilliantly at events. I guess they stand out at print fairs because people are mainly selling prints. They take up loads of room, are a pain to pack and I always used to bring too many or not enough. But, selling a t-shirt was always an easy sale for me, mainly because I never had to print it. And there is no better feeling than seeing a stranger wearing an item of clothing I made.

 

Check out our best T-Shirt Deals

 

Pins, postcards & sticker packs

Smaller table items are a really good way to get a purchase from people who aren’t looking to spend a lot of money. These items come pretty much retail ready and take up very little room on a table. Pins retail at £5-10 and I’ve found that some people buy them like they are taking a business card. Turning standard items into packs are a really cost effective way of repurposing older work and can be sold at a price point that works for the customer and the maker.

 

Enamel Pins / Postcards / Sticker Packs

 

Greetings cards / calendars

Seasonal items are always a winner. There is a sense of urgency at markets later in the year and people love buying for other people. Calendars are a great way to recycle older work and greetings cards can be big business if you are thinking of getting into the wholesale market. Foil is a great festive add on, really helps to make work stand out. Also, with the seemingly unstoppable rise of Halloween, it’s become big business to make spoopy themed merch.

 

Greetings Cards / Calendars

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